Despite fears that streaming access cannibalizes sales, classical music record label X5 tells me when it launched an app within Spotify and saw streams of one album increase 412% in a month, that album’s iTunes sales shot up 50%. The Swedish label’s “The 50 Greatest Pieces of Classical Music” soon reached #1 on the iTunes Classical charts, and broke into the iTunes Top 200 album charts for the first time, hitting #152.
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