Jermaine Dupri Wants to Be the Next Big Social Media Mogul

Atlanta-based hip-hop mogul Jermaine Dupri is passionate about technology. He checks his BlackBerry and iPhone incessantly, pops in his Bose earbuds every chance he gets and is addicted to the popular video game NBA 2K12.

But Dupri — the Grammy-award songwriter, rapper and producer known for collaborating with artists from Jay-Z to Mariah Carey and for previously dating Janet Jackson for more than eight years — calls social media his biggest tech love.

Although he has nearly 400,000 followers on Twitter, he sought a deeper need to connect with fans and launched his own social network last year called Global 14.

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